No Pobre TV. Sriram (Jagapati Babu) is the son of "Pepsi" Parasuram (Vijayakumar), who always enjoys his life and his father feels that he is a useless fellow. Raghuram (Raghuvaran), his elder brother is their father's favorite son. To hide his brother secret he take the blame for everyone's shortcomings, becomes the family scapegoat and his father's favorite whipping boy. The rest of the film examines whether or not Raghu is finally vindicated in the eyes of his family.